As a veteran with more than 15 years in health care tech, Nate Nelson is an expert on helping practices implement solutions that improve quality and reach of care while streamlining staff efficiency to ensure the best patient experience possible. For the past three years, Nelson has led Weave’s efforts to bring new and improved products and functionality to market.

Daniel Shemesh is vice president, data and digital solutions at Lumenis. Shemesh joined Lumenis in February 2015, bringing to his role financial analysis, project management and entrepreneurial experience. He began his career at Lumenis in financial and strategic planning, eventually assuming the role of senior director of strategy and chief of staff to the CEO. In his current role, he drives Lumenis’s efforts to develop a more customer-centric identity, creating solutions and offerings designed to deepen relationships and increase customer success, such as the Lumenis Go program. Shemesh holds an MBA from the Tel Aviv University and a BA summa cum laude from University of California, Los Angeles.

Randy Torban has dedicated the past 17 years to identifying, creating and enhancing workflows, and deciphering raw data trends and transforming them into actionable KPls for small to medium-sized retail and health care clients. Formerly serving as the senior practice analyst at Symplast EHR, Torban has worked with more than 300 plastic surgery practices and med spas, helping them maximize patient conversion and understand the metrics needed to track performance. Currently serving as a consultant for prominent industry leaders including EntityMed’s AI Beauty Simulator and for the Lumenis Go Program, Torban now helps aesthetic businesses deploy strategies that optimize the lead-to-patient journey and capitalize on patient lifetime value.

Shannon Blake is the Director of Medical Spa Partnerships at Podium, bringing extensive experience and a strong passion for the industry. She specializes in empowering local Medical Spas to excel in a competitive market by modernizing operations and leveraging AI for accelerated growth and improved client satisfaction. Shannon is dedicated to driving innovation and helping spas achieve lasting success.

Traci Andreason is the founder of Rise Rejuvenation Center. She is a board-certified nurse practitioner with a background in facial plastics. She offers injectable treatments including tox, filler, regenerative treatments, and restorative intimate health services. Traci is passionate about enhancing natural beauty and helping people feel their very best. She encourages a healthy lifestyle to promote longevity and overall well-being. She is also a speaker and national trainer for Galderma and is the CEO/owner of Injector’s Guide, a learning platform for medical professionals globally. Traci founded Utah Injectors Association, an educational non-profit, and continues to encourage collaboration and improved industry standards among her members and peers.

Audrey Neff currently serves as the senior director of marketing strategy for PatientNow, which provides practice management solutions for more than 5,000 aesthetic businesses worldwide. Neff brings a decade of experience in sales and marketing within the medical aesthetics field, with a strong passion for helping practices achieve maximum success in their business. She is an international speaker, published peer-reviewed author, host of the True to Form Podcast, and has held faculty positions for 28+ medical associations, societies and conferences across the globe.

Cameron Hemphill, Founder and President of Growth99, is a visionary leader in the aesthetic and elective wellness industry. With extensive experience in digital marketing, CRM, and sales optimization, Cameron has transformed Growth99 from a reputation management tool into a comprehensive marketing automation platform. Serving over 1000 practices and 2300+ professionals, Growth99 drives practice growth through innovative solutions. Cameron's impressive track record includes founding and selling companies with 8-figure valuations. His expertise empowers MedSpa and wellness practices to build strong brands and achieve operational excellence in competitive markets.

Lindsey Shaw, VP of Practice Development at Clarity Technologies, has dedicated her career to the healthcare industry. With a Master’s Degree and over 15 years of experience in healthcare administration and team management, she excels in using data to drive problem-solving and achieve goals. Lindsey is passionate about mentoring in communication, customer service, and process improvement. Her recent role as a Practice Administrator in an integrative medicine and medispa practice has uniquely positioned her to understand client challenges. Lindsey is committed to sharing her extensive knowledge and experience to help other practices grow and succeed.

Joseph C. Gretzula, DO, FAAD, is a board-certified dermatologist with over 39 years of experience. He is the director of Boynton Beach Dermatology in South Florida and is the founder and medical director of Beauty Within, a wellness and anti-aging center created to transform traditional medicine to achieve healthy human longevity in a more personalized manner. Dr. Gretzula is recognized by the American Academy of Dermatology and is internationally recognized as an expert in aesthetics, lasers and skin cancer. He is a key opinion leader for both InMode and UltraClear and serves on the medical advisory board of ZEO Scientifix. Dr. Gretzula also holds a bachelor of science degree in pharmacy from the Philadelphia College of Pharmacy and Science. He incorporates that knowledge into his practice, providing a more precise and personalized form of medicine incorporating mindful meditation, nutrition, peptide therapy, sleep and stress management to promote overall health and anti-aging benefits.

Christina O’Connor, RD Christina O'Connor, RD, is a registered dietitian and the senior health care account manager at Pendulum Therapeutics. She received her Bachelor of Science at James Madison University and completed her dietetic internship through the Virginia Department of Health. O'Connor spent her early career working in pediatrics, where she fell in love with microbiome science during her role as a NICU dietitian at The Children’s Hospital of the King’s Daughters. She was instrumental in helping to bring to life one of the area's first donor human milk banks.

Skya Jones is the med spa education manager and in-house aesthetics expert at Boulevard, where she works directly with the company’s staff and medical spa customers to help design memorable client experiences. Jones has more than eight years of experience in the medical spa industry with a passion for leadership and education. Before joining Boulevard, Jones managed and consulted for many medical spas and retail beauty businesses.

Alex Thiersch, JD, is the Founder and CEO of the American Med Spa Association, and he is also a partner at the business, healthcare, and aesthetic law firm of ByrdAdatto. He has extensive experience representing industry professionals before state medical boards, and is one of the most sought after speakers in the country regarding matters of practice management and medical aesthetic law including conferences for the American Society of Plastic Surgeons, the American Society for Aesthetic Plastic Surgery, the Global Aesthetics Conference, Vegas Cosmetic Surgery, the American Academy of Anti-Aging Medicine, The Medical Spa Show, and others.

Heidi Shurtz is the Vice President Loyalty Programs and Field Marketing at Allergan Aesthetics, an AbbVie company.  She began her career at Toyota Motor Sales where she held various positions, ultimately leading Owner Loyalty, leaving in 2006 to work at an ad agency.  Heidi was recruited to Allergan to start database marketing in 2009.  She has been at Allergan for over 16-years creating and obsessing over consumer loyalty, first with Brilliant Distinctions® which was the first ever consumer loyalty program in the pharmaceutical space.  After 11-years, the program was completely relaunched in 2020 as Allē.  Heidi also oversees B2B loyalty, consumer and provider promotions, sponsorships, partnerships, Allergan Digital Consultants, contract management and field marketing.

A Southern California native, Heidi stayed local and earned her undergraduate degree at Cal State Fullerton where she went on to gain her master’s in professional communications.  A Denver Broncos fan by marriage.  She has proudly raised two children with her husband Bryan. Madisyn and Jason are officially off the payroll with successful careers of their own.

Jasson Gilmore is Senior Vice President of US Marketing and Data Labs at Allergan Aesthetics, an AbbVie Company. Jasson joined Allergan Aesthetics in 2018 with the focus of creating Data Labs, a team that uses data science, engineering, personalization and digital marketing strategies to help drive the aesthetics business. The team launched Allē, a user-friendly loyalty platform, along with many new promotional activities like Botox Cosmetic Day and digital marketing efforts. Jasson also oversees US marketing for both professional and consumer. And he leads the strategic accounts team.

Prior to joining Allergan, Jasson was a start-up entrepreneur for over 16 years having co-founded three companies in consumer and health technology including The Patient’s Guide, and Belly Ballot. Jasson spent time at Obalon Therapeutics as their Chief Commercial Strategist.

Jasson has authored two patents surrounding the optimal measurement and conversion tracking of inbound consumer inquires to paying customers. He’s a graduate of UC Irvine with a degree in Political Science.