Audrey Neff currently serves as the senior director of marketing strategy for PatientNow, which provides practice management solutions for more than 5,000 aesthetic businesses worldwide. Neff brings a decade of experience in sales and marketing within the medical aesthetics field, with a strong passion for helping practices achieve maximum success in their business. She is an international speaker, published peer-reviewed author, host of the True to Form Podcast, and has held faculty positions for 28+ medical associations, societies and conferences across the globe.

Cameron Hemphill, Founder and President of Growth99, is a visionary leader in the aesthetic and elective wellness industry. With extensive experience in digital marketing, CRM, and sales optimization, Cameron has transformed Growth99 from a reputation management tool into a comprehensive marketing automation platform. Serving over 1000 practices and 2300+ professionals, Growth99 drives practice growth through innovative solutions. Cameron's impressive track record includes founding and selling companies with 8-figure valuations. His expertise empowers MedSpa and wellness practices to build strong brands and achieve operational excellence in competitive markets.

Lindsey Shaw, VP of Practice Development at Clarity Technologies, has dedicated her career to the healthcare industry. With a Master’s Degree and over 15 years of experience in healthcare administration and team management, she excels in using data to drive problem-solving and achieve goals. Lindsey is passionate about mentoring in communication, customer service, and process improvement. Her recent role as a Practice Administrator in an integrative medicine and medispa practice has uniquely positioned her to understand client challenges. Lindsey is committed to sharing her extensive knowledge and experience to help other practices grow and succeed.

Joseph C. Gretzula, DO, FAAD, is a board-certified dermatologist with over 39 years of experience. He is the director of Boynton Beach Dermatology in South Florida and is the founder and medical director of Beauty Within, a wellness and anti-aging center created to transform traditional medicine to achieve healthy human longevity in a more personalized manner. Dr. Gretzula is recognized by the American Academy of Dermatology and is internationally recognized as an expert in aesthetics, lasers and skin cancer. He is a key opinion leader for both InMode and UltraClear and serves on the medical advisory board of ZEO Scientifix. Dr. Gretzula also holds a bachelor of science degree in pharmacy from the Philadelphia College of Pharmacy and Science. He incorporates that knowledge into his practice, providing a more precise and personalized form of medicine incorporating mindful meditation, nutrition, peptide therapy, sleep and stress management to promote overall health and anti-aging benefits.

Christina O’Connor, RD Christina O'Connor, RD, is a registered dietitian and the senior health care account manager at Pendulum Therapeutics. She received her Bachelor of Science at James Madison University and completed her dietetic internship through the Virginia Department of Health. O'Connor spent her early career working in pediatrics, where she fell in love with microbiome science during her role as a NICU dietitian at The Children’s Hospital of the King’s Daughters. She was instrumental in helping to bring to life one of the area's first donor human milk banks.

Skya Jones is the med spa education manager and in-house aesthetics expert at Boulevard, where she works directly with the company’s staff and medical spa customers to help design memorable client experiences. Jones has more than eight years of experience in the medical spa industry with a passion for leadership and education. Before joining Boulevard, Jones managed and consulted for many medical spas and retail beauty businesses.

Alex Thiersch, JD, is the Founder and CEO of the American Med Spa Association, and he is also a partner at the business, healthcare, and aesthetic law firm of ByrdAdatto. He has extensive experience representing industry professionals before state medical boards, and is one of the most sought after speakers in the country regarding matters of practice management and medical aesthetic law including conferences for the American Society of Plastic Surgeons, the American Society for Aesthetic Plastic Surgery, the Global Aesthetics Conference, Vegas Cosmetic Surgery, the American Academy of Anti-Aging Medicine, The Medical Spa Show, and others.

Heidi Shurtz is the Vice President Loyalty Programs and Field Marketing at Allergan Aesthetics, an AbbVie company.  She began her career at Toyota Motor Sales where she held various positions, ultimately leading Owner Loyalty, leaving in 2006 to work at an ad agency.  Heidi was recruited to Allergan to start database marketing in 2009.  She has been at Allergan for over 16-years creating and obsessing over consumer loyalty, first with Brilliant Distinctions® which was the first ever consumer loyalty program in the pharmaceutical space.  After 11-years, the program was completely relaunched in 2020 as Allē.  Heidi also oversees B2B loyalty, consumer and provider promotions, sponsorships, partnerships, Allergan Digital Consultants, contract management and field marketing.

A Southern California native, Heidi stayed local and earned her undergraduate degree at Cal State Fullerton where she went on to gain her master’s in professional communications.  A Denver Broncos fan by marriage.  She has proudly raised two children with her husband Bryan. Madisyn and Jason are officially off the payroll with successful careers of their own.

Jasson Gilmore is Senior Vice President of US Marketing and Data Labs at Allergan Aesthetics, an AbbVie Company. Jasson joined Allergan Aesthetics in 2018 with the focus of creating Data Labs, a team that uses data science, engineering, personalization and digital marketing strategies to help drive the aesthetics business. The team launched Allē, a user-friendly loyalty platform, along with many new promotional activities like Botox Cosmetic Day and digital marketing efforts. Jasson also oversees US marketing for both professional and consumer. And he leads the strategic accounts team.

Prior to joining Allergan, Jasson was a start-up entrepreneur for over 16 years having co-founded three companies in consumer and health technology including The Patient’s Guide, and Belly Ballot. Jasson spent time at Obalon Therapeutics as their Chief Commercial Strategist.

Jasson has authored two patents surrounding the optimal measurement and conversion tracking of inbound consumer inquires to paying customers. He’s a graduate of UC Irvine with a degree in Political Science.

Erika Barry, aka InjectorBunny, is one of the top aesthetic injectors in the country. She serves as an international trainer for industry power players such as Allergan, Revance and Galderma, and as a leading speaker for Evolus, Merz and InMode, where she also serves as expert faculty. Additionally, Barry provides her own private group training sessions across the country, spending a significant portion of her career educating top doctors, NPs, PAs and RNs on cutting-edge neuromodulator injections and dermal filler techniques. Barry partnered with a fellow injector to open Moksha Aesthetics, a state-of-the-art medical spa in Potomac, Maryland. In addition to Moksha, she has built a virtual community of injectors through her platform on Patreon, with subscribers from around the world tuning in to learn about all things aesthetics. Through her page, Barry demonstrates injection techniques, showcases how to consult with patients, discusses business development and growth, makes product suggestions and lectures on anatomy. Barry was the first internationally recognized injector to start a virtual-learning platform for fellow injectors and medical providers looking to get into the industry, making aesthetics education easily accessible and more affordable for health care professionals.

Julie Bass Kaplan, FNP-BC, CANS, is a family nurse practitioner who began her medical aesthetics career in 1999 when she founded Disappearing Act Medical Aesthetics. She has a special interest in teaching safe injection techniques—she is a faculty speaker for Palette Resources, is a speaker/trainer for Allergan Medical Institute, and sits on Allergan, Galderma and Revance’s advisory boards. Kaplan is a published author for several medical journal articles and speaks at various international conventions. She also provides individual injection training workshops through her company, JBK Aesthetics.

Alex Thiersch, JD, is the Founder and CEO of the American Med Spa Association, and he is also a partner at the business, healthcare, and aesthetic law firm of ByrdAdatto. He has extensive experience representing industry professionals before state medical boards, and is one of the most sought after speakers in the country regarding matters of practice management and medical aesthetic law including conferences for the American Society of Plastic Surgeons, the American Society for Aesthetic Plastic Surgery, the Global Aesthetics Conference, Vegas Cosmetic Surgery, the American Academy of Anti-Aging Medicine, The Medical Spa Show, and others.

Cathy Christensen is the President of the American Med Spa Association (AmSpa) and has been with the company since its infancy, joining as director of operations in 2013. Prior to this, she worked in the publishing industry, where she began as an editorial assistant and transitioned into her second career in operations of AmSpa after climbing the ladder to become the editor-in-chief of Skin Inc. magazine and the conference director of the Face & Body events. Christensen has contributed to AmSpa’s significant growth since 2013, and oversees team members who specialize in marketing, membership, sales, events, legal, and content. She prides herself in her ability to embrace challenges and persevere, and even have a little fun while doing i.

Chris Balbi is the Director of Marketing and Operations at Meesha Aesthetics as well as a Weave customer! Chris has been the driving force behind Meesha Aesthetics' remarkable growth. Since joining in 2010, he has helped the practice successfully expand to 5 locations and increase the business' revenue by 48%. His most impressive skill is his visionary marketing campaigns, with the most recent one resulting in selling over 300k in revenue online in just 24 hours. Continually pushing the boundaries of technology, he regularly updates his practices to stay ahead of the curve. Weave has enlisted Chris as a Key Opinion Leader, enhancing their commitment to industry excellence.

Taylor Siemens, NP-C, a board-certified nurse practitioner recognized by the American Association of Nurse Practitioners, is a dynamic force in the world of aesthetic medicine. As the vice president of operations at Vitalyc Medspa and the founder of My Aesthetic Training, she seamlessly marries the expertise of a practitioner of medicine with that of a multi-site business operator. Siemens's journey into aesthetic medicine commenced as an operating room nurse specializing in facial plastic surgery. Through her diverse patient interactions, Taylor has honed a profound understanding of the aging process, fueling her skillset in crafting comprehensive, multi-modality treatment solutions that align seamlessly with patients' aesthetic objectives.

As Head of Medical Aesthetics and Plastic Surgery for Skytale Group, Judy Kozlicki’s extensive experience gives her a deep understanding of the Medical Aesthetics space. A trailblazer in the business of aesthetics, Judy has held executive-level positions in solo and small group plastic surgery practices and large-scale national med spa operations for over 16 years. She led a multi-site, national medspa expansion from 1 to 33 locations and has been involved in several key acquisitions from both the buy-side and sell-side perspective.

Throughout her career and as a strategic advisor for Skytale consulting clients, Judy is keenly focused on improving financial visibility and accuracy, making operational process improvements, building quality teams, and coaching all levels of management and staff. She knows firsthand the nuances of hiring, compensation plans, partnership models, accounting, pricing strategies, marketing, operations, and vendor negotiations in the ever-changing aesthetic and wellness space. Given her unique experiences and engaging speaking style, Judy has been invited to present at many conferences throughout the years. She is known for being an inspiring leader and a champion to women in business.